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Ian's Digital Lifestyle

Microsoft needs a coherent digital lifestyle strategy

I posted this on my blog and I thought it would be worth talking about on here.

While there has been a lot of talk about forthcoming TV features for Windows Media Center (I find it frustrating that some of the testers are breaking NDAs and giving out incorrect information while the rest of us wait for the NDAs to be lifted) and Charlie Owen posting on why DVD streaming may never happen I thought I would post on where I would like to see Windows Media Center develop.

Rather than being a list of specific features instead I would like to see Media Center reach out and be part of a connected ecosystem. Where Apple seems to score is that their products all seems to work well together by design  e.g. The iPhone is designed to work with iTunes, MobileMe, App Store etc, where as Microsoft's digital lifestyle products do not have a coherent solution e.g. Zune is has no hooks in Media Center, Windows Home Server does not backup recorded tv etc

So what I would like to see:

Windows Home Server Integration, Zune Integration, A unified music and video store, Windows Mobile Integration

Read the full post for my thoughts and already in the comments there has been some disagreement about Home Server Integration

Published Wednesday, July 23, 2008 11:22 AM by Iand

Comments

 

Microsoft needs a coherent digital lifestyle strategy | Windows Home Theater said:

PingBack from http://windowshometheater.com/2008/07/23/microsoft-needs-a-coherent-digital-lifestyle-strategy/
July 23, 2008 5:25 AM
 

MostlyHarmless said:

Microsoft is a bunch of independent fiefdoms that each look out for their own interests...  you can clearly see that in the way that the XBox 360 Dashboard competes directly with Media Center. I agree, they need a coherent message/ecosystem.
July 23, 2008 6:29 AM
 

mobly100 said:

Microsoft is too big to get a handle on a digital strategy. Also they tend to not want to get media companies angry with them, so they just do whatever they say (In regards to DRM)
They, Microsoft are not really pushing the envelope very much and making media companies get a clue in regards to a strategic digital strategy, as is the case with Apple and Itunes making/pushing media companies to actually give us, the consumer what we want strategically.
Bottom line at Microsft, without a person at the top with a strong, realistic view of what people want, they will never really innovate from a strategic perspective.
Bill did not have this vision either, VMC is where it is because of consumers pushing Microsoft and showing/leading the way.
July 23, 2008 8:10 AM
 

RemkoR said:

all this is true. In order to become really succesful in the mass market mediacenter must become a dedicated box, like the xbox360. And Microsoft will have to learn to speak the right language and use the right arguments to convince the audience that are now choosing for Apple.
July 23, 2008 10:49 AM
 

FSUGrad1999 said:

couldn't agree more...  They've outgrown their own shoes, and now it's such a large boat nobody can steer it anymore.
July 24, 2008 1:20 PM
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